With a very inspired and driven young man named Bruce Poon Tip. Back in 1990, there were only two ways to see the world: on a big tour or with a single backpack. As a traveller himself, Bruce realized there had to be a better way. So with nothing more than two maxed out credit cards and a burning desire to create an authentic and sustainable travel experience, he founded G Adventures. What started out as one man’s vision has grown into a social enterprise with more than 2,200 employees in 28 offices worldwide, all working to continue growing the benefits of community tourism. Their award-winning trips embrace their broader definition of community tourism to put travellers like you on a first-name basis with the planet’s people, cultures, landscapes and wildlife. Book your next adventure now and save money on cashback.